Creating a more personalized camera experience

Tools

Figma, Maze, Recorder, WhatsApp, Google Docs

Output

User interview results, user flow, task flows, responsive low fidelity and high fidelity designs, Design insights

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What is the Preset saver?

Preset saver is a native camera feature that gives mobile photographers and videographers the option to create and store their custom camera configurations as templates to use later to achieve consistent and desired results. This helps save time and effort in manually adjusting all the settings while shooting in varying environments.

Think of this feature as a tool that can help you store all the configurations that made your camera look a certain way while you were playing around in Pro mode like its brightness, contrast, saturation, color tones, and other advance-level geeky stuff. This feature makes it so you can store those settings and go back to using them in your videos or photos later without having to memorize all setting details.

<aside> 🤝 Mock prototype link

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The problem

While using my phone camera which is primarily a camera and gaming forward phone I discovered a lot of inconsistencies while taking photos even in scenarios where I took multiple photos of the same subject in the same environment at relatively the same time.

To better understand if this was a unique experience for me and what other problems needed solving with other users camera experiences, I decided to do some research

Research

I conducted 3 forms of research. I started by conducting primary research on what forms of research had been done on smartphone camera experience, then I conducted interviews and sent out surveys to understand the users’ perspectives. Finally, I did a competitive analysis after understanding the user’s point of view while also being armed with tools and features users were fond of using. This gave better insights on the applications, layout, and habits the users were used to and how I as a product designer can implement those changes into whatever system solution I were to come up with.

Professional photographers have attested to taking way more photos on their phones compared to [their professional cameras.](https://www.adobe.com/ng/creativecloud/photography/discover/smartphone-photography.html#:~:text=I probably take more photos on my iPhone than my DSLR just because I have it on me all the time%2C” says photographer Dan Tom. “You don’t need to buy anything else or spend extra money to get into photography.” Compact and affordable%2C your phone is your all-in-one licence to capture stunning photos.)

General default camera layout.png

General Pro mode camera layout.png